iPhone Xs launch: Why you should not expect Apple to (ever) launch a cheap iPhone

Apple iPhone Xs, iPhone Xs Plus and iPhone Xr launch today, but here's why one should not expect a cheap or affordable iPhone from the company

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Here’s why Apple’s iPhone Xs series could trigger upgrades by iPhone 6, iPhone 7 users 

It is sitting pretty as the world’s largest premium smartphone seller, maybe the only one left. The allure of that spot, where lower volumes in the coming years might not mean a fall in revenue, is so much that you see more budget brands are looking that side with $1000 smartphones. Don’t expect Apple to squander its advantage so fast.
Thomas Husson of Forrester Research is of the opinion that Apple masters the art and science of managing the lifecycle of its products. “The new line-up of iPhones is likely to do just that: Apple will expand the iPhone X design and naming across its phone portfolio, with more sizes, colours and price points,” he said in a mailed response to indianexpress.com. “Don’t expect massively disruptive new features, but a smart pricing repositioning around an enhanced iPhone X, enabling Apple to increase the overall average selling price of its smartphone lineup, including for the rumoured 6.1-inch LCD smartphone,” he added
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